Brand IDs — the cross-reference
Brand IDs — the cross-reference

What it is
The single biggest source of confusion: our systems use three different “brand number” systems, and they don’t share numbers. The same brand (say Perspex Online) is 1 in one system, 33 in another, and 4 in a third — all correct, just different systems.
Before you quote a number, know which system you’re in. Using the wrong one sends things to the wrong brand.
The three systems
- PIM brand id (1–5) — the products/pricing system (what you see on PIM screens, coupons, pricing).
- Pipedrive deal brand (31/32/33/34/82) — stamped on the Pipedrive deal; it’s what invoicing and quoting read.
- CRM automations brand id — a separate number used only by the follow-up email/SMS system (e.g. Perspex = 4).
- Marketing brand id — used by the marketing blasts; this one equals the PIM id (1–5), not the CRM id. (So there are really four schemes, but marketing = PIM.)
The definitive table
| Brand | PIM id | Pipedrive deal brand | Invoice prefix | Quote prefix | Domain |
|---|---|---|---|---|---|
| Holland Plastics | 3 | 31 | HP- | HPQU- | hollandplastics.com.au |
| P&M Plastics | 4 | 32 | PM- | PMQU- | pmplastics.com.au |
| Perspex Online | 1 | 33 | PER- (Kelly PERK-) | PMQU- | perspexonline.com.au |
| Plastic Online | 2 | 34 | PLON- | HPQU- | plasticonline.com.au |
| EXP Plastics | 5 | 82 | EXP- | EXPQU- | expplastics.com.au |
Perspex Online quotes come out as PMQU- (P&M) and Plastic Online as
HPQU- (Holland) — because the online brands quote under their parent
trading entity. So a Perspex Online job has a PMQU- quote number but a
PER- invoice number. That’s correct — don’t “fix” it.
”So is Perspex 1, 4, or 33?” — all three
- 1 — Perspex Online’s PIM id (products, pricing, coupons).
- 33 — Perspex Online’s Pipedrive deal brand (invoicing, quoting).
- 4 — Perspex Online’s CRM automations id (the follow-up email/SMS config only).
Which one you use depends on the system you’re in: PIM screens → 1, anything about the deal / invoice / quote → 33, the email/SMS cadence config → 4. Never cross-wire them.
About Kelly
Kelly isn’t a separate brand — it’s the Perspex Online chatbot. It uses
Perspex’s Pipedrive brand (33) but its own invoice prefix PERK-.
Common questions
- Which number goes on a Pipedrive deal / invoice? The Pipedrive one (33 for Perspex, 32 for P&M, etc.).
- Why does a Perspex quote say PMQU? Online brands quote under their parent — expected.
- A deal invoiced as the wrong brand? That’s a system issue — flag it.
TODO: confirm the CRM automations brand id for the brands other than Perspex (=4), and the storefront
site=strings for the non-Perspex brands — those live in the CRM/PIM databases, not in code, so they’re not verified here yet.
Who to tell if it breaks
Tell Daniel or flag in #whats-new.
Derived from: xero-worker (BRAND_CONFIG, PIM_TO_PD_BRAND), job-card-worker (quote prefixes), and CLAUDE.md. If this looks wrong, the source changed — update the source and re-generate, don’t just patch this page.